Periodt.
UX/UI
Created in collaboration with Penelope Clark, Kiva LeFors, and Zoe Buckendahl.
Periodt. is a menstrual cycle tracking app that prioritizes mental health awareness. It provides a secure space for individuals to deepen their understanding of their bodies, monitor both mental and physical symptoms, gather pattern data, and ask any questions they may be hesitant to voice. Periodt. aims to destigmatize conversations surrounding bodily changes and serve as an educational tool for those who want to learn!
One third of U.S. women use period tracking apps.
57% of women admitted they don’t know about their bodies’ anatomy.
1 in 10 were unable to correctly identify a diagram of a woman’s reproductive system.
Journaling can reduce the frequency of intrusive, negative thoughts, and reduce overall levels of depression in those diagnosed with a Major Depressive Disorder.
4 out of 10 Americans can’t access mental health resources when they need it.
//Personas
Molly Roberts
Molly wants to learn about birth control options to help regulate her cycles and prevent pregnancy.
Leah Johnson
Leah is a 32-year-old woman with Polycystic Ovary Syndrome.
Sam Lee
Sam is a recently married woman trying to conceive.
Grace Lucas
Pains
Embarrassed to talk about her period.
Unorganized and has a busy life with extracurriculars.
Is experiencing an irregular cycle and she can’t keep up with the changes happening in her body.
Goals
Learn about cycles.
Find a safe space to journal and keep track of the new changes.
Find information about reproductive health that she is embarrassed to ask.
Grace just entered 7th grade and got her first period while she was at school.
//Information Architecture
We were eager to make this app as well-rounded as possible. Although our ideas were ambitious, it was important for us to make the information we wanted to include available and digestible. We created five different main pages to organize the content: On boarding, Home, Journal, Calendar, Analysis, and Encyclopedia.
//Moodboard
//Style Guide
//Screen features
Home Screen
Menstrual cycle countdown visualization.
Short cut to tracking features by pressing the + button.
Access to the journaling page + in-depth information about your menstrual cycle phase.
Gamifying feature access - the ability to see your monthly aura from each months’ gathered data.
Analysis Page
Access to previous months’ data gives the user the ability to compare cycles.
Recollection of emotion data from the journaling features. *How have you been feeling recently?
Calendar
Color-coded data collection:
Red - Cycle Related
Purple - Symptoms
Pink - Journal
Ability to expand to yearly, monthly, or weekly view.
Journal
Each shape and color ties in with a specific emotion.
Add an entry button as well as archived journal entries that you can edit/delete/keep.
After clicking the Add an Entry button you are redirected to the How have you been feeling? page where you can pick an illustration that represents that day’s mood.